(Video source: Kuaishou)
Data shows that the scale of China\’s nail beauty industry keeps expanding, with its market scale expected to reach 266.25 billion yuan by 2027.
An enterprise based in Yiwu, east China\’s Zhejiang Province, which specializes in the development, design, production and sales of wearable nails, ships an average of 400,000 boxes of wearable nails to a European or American customer weekly.
And in a local anchor\’s livestream, sales exceeding 8 million yuan was achieved in less than five minutes.